This presentation, by Elise London of College Goals, will provide general information and definitions to help students and families navigate the complex financial aid landscape; dive into the differences between merit aid and financial aid and how to apply for both; develop protocols for building “financially savvy” college lists; and, finally, cover some questions and conversations that are important to have both before and after your family receives a financial aid award (internally and with college financial aid offices).

Elise London will be logging in from the US to give this presentation, and a member of the Children and Teens Services staff will moderate.

About College Goals: College Goals is a university admission consulting practice specializing in counseling families interested in higher education opportunities in the US and in English-medium universities around the world. The team of counselors collectively offers decades of professional experience in higher education. College Goals provides expert counsel and support throughout the college search and application process, including choice of appropriate institutions, test requirements, recommendations and interviews, essay writing, and the preparation of distinguished applications. Find out more at www.collegegoals.com